# How IT Can Empower Great CX Without Breaking the Bank

In this table talk, Chip Kahn IV, founder and CEO of OvationCXM, and President, Tim Attinger, sit down for a quick-round of Q&A on how customer experience management (CXM) can empower IT to deliver innovation, transformation and business agility quickly. Hear their perspectives on:

- The current state of CX in this challenging economic environment
- The benefits of CXM and how it fits into an enterprise tech stack
- Whether CXM is a friend or a foe to IT
- How to build a business case for CXM

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