# Getting the Most From Journey Mapping

#### _Journey Mapping - Getting the Most Out of It_

There are several ground rules to conducting a successful journey mapping session so the organization gains the insights that can transform customer experience. Learn from OvationCXM journey mapping experts, Tim Attinger and Tyler Gerber how to use the time and teams involved to gain the most information about the customer experience.

This is the third installment of four in our Customer Journey Mapping series.

The first episode is [Journey Mapping 101, the What, Why and How](/content/executive-video/video-customer-journey-mapping-101/index.html).

Episode 2 is [Best Practices in Customer Journey Mapping](/content/executive-video/video-customer-experience-table-talk-customer-journey-mapping-best-practices/index.html).

The final episode focuses on turning the insights you've learned in your journey mapping sessions into strategies that streamline customer service delivery: [Customer Journey Mapping to Journey Orchestration.](/content/executive-video/journey-mapping-to-journey-orchestration/index.html)

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