eBooks | OvationCXM

eBooks

Helpful resources on customer experience and optimizing customer journeys.

Our Latest

How GenAI Customer Support Leads to More Profitable Merchant Services

Learn how Generative AI is fast becoming an asset to enhance and streamline customer support in the merchant services industry. (Published on August 28, 2024)

The State of AI in Business Banking

How comfortable are your business customers with AI support? See what the data says across age groups, business sizes, and banking institutions.

The Business Banking Customer Experience Report

Learn what businesses really think of their banking CX: what's working and what could be better in our new research.

The State of Merchant Services and CX in Banking

Learn the state of merchant services CX in this research-filled infographic.

Customer Journey Mapping Checklist

Discover how to prepare and conduct a successful journey mapping session with this detailed toolkit.

Build vs. Buy: CX Management Technology

When it comes to CX management technology should you build vs. buy it? This ebook offers key questions to ask to make that decision for your organization.

The Definitive Guide to Customer Journey Analytics

Learn how customer journey analytics provides powerful business outcomes by supporting insights, connectivity and efficiency.

Leveraging Customer Journey Orchestration to Transform Customer Experience in Real-Time

KeyBank partnered with OvationCXM to transform the performance of its merchant services business into a profit center.
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The CXM Impact Report

How do businesses feel about their banking experiences? The CXM Impact Report shares results from 4,000+ businesses who shared what's going well and what could be better.

Unleash the Power of AI-Driven Journey Orchestration for Superior CX

Explore the importance of AI for CX with a focus on how generative AI can help businesses deliver superior customer experience and operational efficiency.

Customer Experience (CX) Audit

Identifying pain points your customers experience when they interact with your organization is the first step to orchestrating ideal customer journeys.

15 Strategies to Create Seamless Customer Experiences

Organizations can leverage these 15 strategies to streamline customer experience delivery to achieve strong business outcomes and happier customers and employees.